AI Insights · Timothy · October 2025
Top 5 Health and Fitness Apps on iOS in the UK - Q3 2025
Explore the performance of leading health and fitness apps on iOS in the UK during Q3 2025, with insights into downloads, revenue, and active users.
In the third quarter of 2025, the health and fitness app sector in the United Kingdom demonstrated diverse performance trends on the iOS platform. Here’s a detailed look at the top 5 apps:
Strava: Run, Bike, Walk saw its weekly revenue peak at approximately $732K in July, with a gradual decline towards the end of the quarter, closing at around $413K. Downloads started strong at 22.4K but declined to 18K by the end of September. Active users fluctuated, reaching a high of 2.66M in early September before settling at 2.39M.
Runna: Running Training Plans maintained consistent weekly revenue, averaging around $290K, with a slight rise to $295K in late September. Downloads decreased from 14.6K to 8.2K, while active users showed resilience, peaking mid-quarter at 179K and closing at 169K.
MyFitnessPal: Calorie Counter experienced a steady revenue stream, starting at $310K and ending at $263K. Downloads were relatively stable, starting at 17.3K and dropping to 11.9K. The active user base fluctuated, peaking at 1.05M in July and ending the quarter at 869K.
Flo Cycle & Period Tracker showed a strong revenue increase, ending September at $248K. Downloads remained consistent, with a slight dip towards the end of the quarter. Active users varied, starting at 1.53M and closing at 1.53M.
Calorie Counter + had a steady revenue, peaking at $254K in June and maintaining around $214K by September's end. Downloads decreased from 13.3K to 8.8K, while active users showed a slight increase, peaking at 372K in August.
These insights, sourced from Sensor Tower, highlight the dynamic nature of the health and fitness app market in the UK. For more detailed analytics and trends, visit Sensor Tower.
